Why Sales Leaders Are Falling In Love With Social Selling

See on Scoop.itBryce Kramm | Communications Strategist

Have you ever thought about using social media to make the first contact to a prospect or lead rather than email? I know I didn’t until I was chatting with a colleague who mentioned he was seeing a…

Bryce Kramm‘s insight:

“Sellers who’ve embraced social media are creating new opportunities that totally bypass traditional sales channels… It’s about good selling – using all the tools that are available to you today.” – @jillkonrathThe Rise of Social Selling

  • B2B marketers who use Twitter generate twice as many leads as those that do not (Inside View)
  • Marketers spend an average of 4-6 hours a week on social media (Social Media Examiner)
  • 74% of B2B marketing companies use Twitter to distribute content (Content Marketing Institute)
  • 55% of B2B survey respondents search for information on social media (MediaBistro)
  • 86% of IT buyers use social media in their purchase decision process (IDG Connect)

Read more at http://www.business2community.com/social-selling/sales-leaders-falling-love-social-selling-0856041#T6t278RS6sskRO2Y.99

See on www.business2community.com

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